Cluck Yeah! rethinks egg packaging for people who don’t need a whole dozen, just the right number for their recipe. Designed for young adults (18–25) who often live alone, this concept brings both humor and practicality to the grocery aisle.

To stand out, I took a playful, irreverent approach, slipping in egg jokes whenever possible. Each box features hand-drawn characters and a classic question-and-answer joke stamped on the packaging, making it as fun as it is functional. A front window lets customers check for cracks, while the reinforced interior, tested to survive a nine-foot drop, keeps eggs safe.

The result? Packaging that’s smart, sturdy, and just a little bit egg-centric.